Delivery Hero buys Lieferheld!

29 Feb

 

Consolidation in German delivery market

Delivery Hero, a German food and take away delivery company, just announced that it bought Lieferhelden, a German competitor. The aquisition only makes sense: Delivery Hero can now fully focus on their international expansion (currently they are active in Germany, Australia, Mexico, Russia and Switzerland) whilst Lieferheld will concentrate on the German market. Furthermore, the German market was already overcrowded with Delivery Hero, Lieferheld, Lieferando, lieferservice (part of takeaway.com), eat-star and pizza.de.

Furthermore it seems to become more and more an international game (takeaway.com is active in 10 countries, the international market leader just-eat.com already in 16 countries) – and it is roumored that even the famous rocket internet incubator is working on a concept.

Big financing round coming up for Delivery Hero

It is pretty much known that Delivery Hero is about to close a new financing round between 20m-30m EUR, the investors being Tengelmann Ventures, Holtzbrinck Ventures, Hasso Plattner Ventures and . So Delivery Hero (which now has a headcount over 250 ppl) is about to get serious to attack the international market leader just-eat.com.

 

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